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What's the deal with discount coupons?

By Christine Jared-Perrin

Group discounts
Another interesting site for Australian consumers is the whypayfullprice.com.au. As what its name states, the site offers discounts to group buyers similar to wholesale discounts. A smart marketing tool by Magnus Advertising and Marketing Pty Ltd (ACN 066 237 429), the site requires a registration. Every time there is a deal offered by a restaurant or retail store, emails will be send to the registered shopper or consumer and if there are enough replies indicating interest in the promotional deal in a city, discounts of as much as 90 percent can be given out.
The site explains that every day when offers are available in your city "you'll receive one massive discount deal sent to your email inbox. You decide if you want to take up the offer. The deal is on when a pre-nominated number of people have agreed to purchase it. Once the deal is on we'll email your coupon so you can print it out and use it to redeem the deal."
There is no such thing as a free lunch or dinner, but to the patient consumer, discounts can go along way during hard times.

Source: international Business Times - 14/03/11
http://www.ibtimes.com/articles/122137/20110314/discounts-coupons-retail-internet-restaurants.htm

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